About us
The ULinen story began in 2021 with the vision and drive to create a brand that provides sustainable and affordable luxury linen bedding for people from all over the world. Our founders, Sebastian and Antonio, are two friends from Kyiv who share an insatiable passion for premium linen and appreciate all that it has to offer. After discovering how special linen is, they created ULinen as a brand with a vision to make people’s lives better. We aim to make it possible for people all over the world to live, sleep and dress in linen. From bedding experts, we pivoted to creating premium linen clothing.
Amidst an industry overflowing with fast fashion and throwaway products, we held on to one thing we knew to be true: quality over quantity. Sustainability is at the core of not just our products, but our ethos as a whole. We source flax that is cultivated without harmful pesticides, we limit water waste throughout our manufacturing process, and we ensure living wages and fair working conditions across our supply chain. This love for the planet has never been at the cost of an eye for design. Each and every ULinen piece is meticulously crafted so that functionality and beauty are in harmony—earthy colour palettes, clean silhouettes, and textures you just want to run your fingers across make for a signature style that's as recognizable as it is responsible.
Before there was ULinen, there were two kids running around the old neighborhoods of Kyiv. Sebastian was always drawing, doodling, and dreaming up clothes and patterns to put on bodies or decorate spaces. Antonio was fidgeting with fabrics and marveled at the stories behind them. Later on, one of them studied and polished an eye for design and composition, and the other gained a deep knowledge of the technicalities of textile manufacturing. Years after we graduated, we found each other with a common goal, and it just so happened that we had the perfect mix of designer and craftsman. Of course, we were also a little bit young and naive at the time, but the energy is the same energy that made us friends way back then. Creative tensions and aspirations, mutual respect and appreciation, and the never-ending chase for perfection are the motor of our small workshop.
Looking back on the past year at ULinen , it’s easy to get caught up in the whirlwind of what feels like overnight success and exponential growth. Yet, amid the hustle and the milestones, there’s one simple truth that remains at the core of everything we do at ULinen : people crave authenticity. Our mission to create only the best linen pieces, handcrafted with love, has resonated with individuals who share our passion for quality and conscious consumerism. We have watched our ULinen community grow, not just in numbers, but in the shared experiences of those who have embraced a lifestyle where every purchase is a step towards greater comfort and sustainability. As ULinen continues to weave its narrative, with new designs, new customers, and new chapters, we remain steadfast in our approach and our people: Sebastian and Antonio. We stand by the philosophy that to be the best, one can never compromise, especially when it comes to the pillars of our brand: quality, sustainability, and style.
Stay tuned for more as we continue to redefine what it means to be ULinen ; where linen is more than a fabric—it’s a way of life
This store is integrated with the Western Bid™ e-commerce platform, and Western Bid, Inc. is the Merchant of Record for all purchases made in this store. Therefore, you will see "WESTERN BID" listed as the payee on your PayPal account and credit card statement.